What to wear under an off-white coat? 10-day popular pairing guide
As a versatile item in autumn and winter, the off-white jacket has continued to rise in popularity on social platforms and e-commerce search lists recently. According to the data analysis of the entire network, the number of discussions about the inner wear of off-white jackets has increased by 37% in the past 10 days. The following is a practical dressing plan that combines fashion trends.
1. Top 5 most searched interior items (data source: e-commerce platform + social media)

| Ranking | Single product | heat index | Representing celebrity outfits |
|---|---|---|---|
| 1 | Caramel turtleneck sweater | 92,000 | Yang Mi airport street photo |
| 2 | black knitted dress | 78,000 | Zhao Lusi Xiaohongshu sharing |
| 3 | Denim shirt layered with white T | 65,000 | Xiao Zhan brand event styling |
| 4 | Taro purple sweatshirt | 53,000 | Yu Shuxin’s private clothes and outfits |
| 5 | Gray cashmere suit | 47,000 | Photographed by Li Xian magazine |
2. Analysis of the three popular collocation formulas
1. Soft outfit
Off-white jacket + Morandi color inner wear has become Xiaohongshu’s new traffic code, and the search volume for light lotus/haze blue sweaters increased by 42% week-on-week. It is recommended to choose a loose-fitting jacket with a slim-fitting knitted jacket to create a layered look.
2. Minimalist style for commuting
In the workplace wear topic on Weibo, the topic of off-white jacket + suit pants of the same color has received 36,000 discussions. The key is to mix and match materials. It is recommended to wear a wool jacket with a silk shirt to enhance the texture through fabric differences.
3. Street cool style
Data from Douyin’s #AutumnWinter Outfit Challenge shows that the number of views of an oversize off-white jacket paired with ripped jeans has exceeded 80 million. The key detail is to wear a short crop top underneath. Please note that the length of the jacket covers two-thirds of the buttocks.
3. Comparison of color scheme popularity
| color combination | Applicable occasions | Xiaohongshu note volume | Taobao transaction growth |
|---|---|---|---|
| Off-white + dark brown | Daily leisure | 21,000 | 18% |
| Off-white + all black | business gathering | 17,000 | 25% |
| Off-white + oatmeal color | Date photo shoot | 34,000 | 31% |
| Off-white + Klein blue | Street beat check-in | 12,000 | 62% |
4. Star Demonstration Cases
1. Song Yanfei’s latest airport photo uses an off-white woolen jacket with a checkerboard knitted interior. Related products of the same style were sold out within 3 days.
2. Bai Jingting performed the classic combination of off-white suit jacket + black turtleneck in brand activities, driving a 73% increase in searches for similar outfits for men.
3. Zhou Yutong wore a short off-white jacket with overalls, which was rated as "the best demonstration of sweet-cool balance" by fashion bloggers
5. Things to note
1. Avoid wearing the same color and material as your inner wear as your jacket, as this can easily look monotonous.
2. If you are slightly fat, it is recommended to choose a V-neck to extend the neck line.
3. For long coats, it is recommended that the inner length should not exceed 10cm from the hem of the coat.
4. For light-colored jackets, pay attention to the inner clothing to prevent see-through treatment.
According to Taobao data, among the search terms related to "off-white jacket inner wear" in the past week, "date wear" accounted for the highest proportion of 34%, followed by "commuting slimming" (28%) and "student party affordable" (19%). It is recommended to choose matching plans at different price points based on specific needs. If you are within 100 yuan, you can choose Uniqlo’s basic models. If you have a light luxury budget, you can consider brands such as Theory.
check the details
check the details